学习新闻学、电影和媒体艺术的学生得到了一个绝佳的机会——Pine Tar Collective，这是堪萨斯城皇家队（Kansas City Royals）的内部营销机构。
这次合作为威尼斯人娱乐城与皇家队的合作伙伴关系带来了一个促销广告，在考夫曼体育场皇冠视觉上，外场上方近9000平方英尺的屏幕。
“It was an extraordinarily unique opportunity to have a chance to go out to Kauffman Stadium and really experience what life at The K is all about,” said Steve Kraske, teaching professor of 新闻. “To work with professionals who really know what they're doing, have a very clear idea of how to film this project and get it in the can. It was a great experience for our students to have that opportunity.”
Cristian Martinez, a 新闻 and 电影及媒体艺术 major, was one student who saw the whole project from concept to screen.
“To work with the Royals on this project was amazing,” Martinez said. “It felt like a dream come true. 威尼斯人娱乐城，无论是设备还是教授本身，都让我们为这一刻与皇家队在一起做好了准备。 这让我们感到很舒服。 It made us feel like that we were able to really translate what was what we learned in the classroom to a professional set.”
学生们获得了考夫曼和松焦油工作室的MVP之旅。 后来他们又见面了，学生们能够向制作团队推销概念并最终确定计划。 After two days of shooting, where students got to be hands-on behind and in front of the camera, Pine Tar edited the final video that premiered at 堪萨斯大学之夜. 它将在皇家队剩余赛季的每周五主场比赛中播出。
“All of us we were able to attend and watch our commercial up there,” Martinez said. “The Royals showed us on Crown Vision, which is crazy because I always wanted to be up there. They showcased all of us and it was awesome.”
威尼斯人娱乐城优越的地理位置和合作伙伴关系为学生提供了这些惊人的机会，让他们在进入劳动力市场之前就可以提升他们的职业生涯。
“I think coming to KC, this is what it's all about,” Martinez said. “I think some people like to tell themselves, ‘I want to go to Chicago. 我想去纽约。 I want to go to LA,’ when in reality, Kansas City is the place to be. You get so many opportunities, like the chance to work hands-on early in your dream career.”